Our Cookie Policy

What Are Cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the owners of the site. Cookies can perform various functions, such as remembering your preferences, tracking your browsing behavior, and enabling personalized content. Without cookies, websites would be much less interactive and user-friendly.

There are different types of cookies, each serving a specific purpose. Some are essential for the website's basic functionality, while others help us understand how you interact with our site so we can improve your experience. Cookies can be "session cookies" (which are deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period or until you delete them).

First-party vs. Third-party Cookies

First-party cookies are set by the website you are visiting (Vitality & Bloom in this case). They are generally used to remember your preferences and settings on our site. Third-party cookies are set by a domain other than the one you are visiting. These are often used for advertising or analytics services. We use both types to enhance your experience.

How Vitality & Bloom Uses Cookies

We use cookies for several reasons, all aimed at providing you with a seamless and valuable experience on our website. Our primary goal is to understand how our site is used, allowing us to continuously improve its functionality, content, and overall user journey.

• Essential Cookies: These are crucial for the basic operation of our website, enabling core functionalities like page navigation, secure areas, and shopping cart functions. Without these, the website simply wouldn't work as expected.
• Performance & Analytics Cookies: We use these to collect information about how visitors use our website, such as which pages are visited most often, and if they get error messages from web pages. This data helps us understand site performance and identify areas for improvement.
• Functionality Cookies: These cookies allow us to remember choices you make (like your username, language, or the region you are in) and provide enhanced, more personal features. For example, remembering your preferences for future visits.
• Advertising & Targeting Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

By understanding your preferences and how you interact with our site, we can tailor our content and offers to better suit your needs, ensuring that your experience with Vitality & Bloom is always positive and productive.